HomeBlockchainThe Rise of the Non-Fungible Token (NFT)/ BLOCKCHAIN Market in Turkey

The Rise of the Non-Fungible Token (NFT)/ BLOCKCHAIN Market in Turkey

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BLOCKCHAIN
Blockchain helps the money transfer process between users become more reliable, to limit legal issues such as AML (Anti-Money Laundering), corruption…

Applying blockchain technology, payment activities take place faster and more cost-effectively, while still ensuring security by eliminating intermediaries.

Credit activities in the traditional model face shortcomings such as: cumbersome loan determination process, weak ability to authenticate loan information… Therefore, if considering applying blockchain to credit activities, , efficiency will likely be increased as the borrowing and lending process becomes simpler and faster.

According to a report recently published by Startups Watch in partnership with the Turkish government, the country became the second largest gaming market in Europe after the UK.

How Play-to-Earn NFTs are Transforming the Gaming Landscape | by ANTONIO | Medium

LARGE- SCALE
With 522 game studios in the territory, 10 large game sponsoring units, and 13 stimulus acceleration programs, the Turkish market is really promising. In the past four years, the Turkish gaming ecosystem has produced two “unicorns” (billion dollar companies), after Peak Games was acquired by Zynga, Dream Games has become the fastest growing unicorn in the country , judging from growth rate and potential, this country will play a more important role in the development of the gaming industry in the future.Overcoming the earthquake disaster, Türkiye rose to become the second largest game market in Europe.

According to a report recently published by Startups Watch in partnership with the Turkish government, the country became the second largest gaming market in Europe after the UK. Google Play chooses 10 studios to sponsor game development

GAMES
The State of Turkey’s Gaming Ecosystem Report points out that the country’s gaming industry has achieved many major achievements in the past year, such as Zynga’s acquisition of Gram Games in 2018 and its acquisition then by Masomo using Miniclip. That same year, Zynga reached a merger and acquisition agreement with Peak Games, and the last deal in the report was Alictus, which was acquired by SCIPlay in March 2022.

The report also mentions a major issue that could hinder the growth of the Turkish gaming ecosystem to the next level, which is the retention of skilled developers and visual designers in the game studio.

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EDUCATION
To overcome these obstacles, Turkey’s gaming sector is making efforts to increase gaming courses in universities, and several startups have also started financial development projects. their own abilities.

Currently, there are 6 universities in Istanbul and a total of 10 universities in Turkey that have opened undergraduate and graduate courses specifically for the gaming industry.

Introducing Turkeys.io: A Revolutionary Crypto Project Bringing Fun and Profit Together

DEFI
Turkey has become the second largest gaming ecosystem in Europe after the UK and has the potential to surpass current growth rates in the coming years. A full-featured Turkish game startup ecosystem supported by accelerator programs, incubation centers, venture capital investment networks launched in 2010.

At this time, startups begin accepting investments, local champions begin to emerge, and newly established local venture capital firms begin their first investment rounds.

Before 2020, no startup game company in Turkey had a valuation of more than 1 billion USD, today there are 6 such “unicorns” and two of them have grown to the valuation stage 10 billion USD.

From an investor perspective, all venture capital blockchain gaming companies founded in the early 2010s, with the exception of deep tech funds, have startups in their portfolios worth $1. billion USD. From a fund perspective, 86 funds with a total value of 1.3 billion USD have been established in the past 5 years, of which 65 funds have been established since 2020 with a value of 866 million USD.

This is evidence of the significant development of the Turkish game start-up ecosystem of blockchain investment funds.

The blockchain market in Türkiye can be used to authenticate original content (Kietz-mann et al. 2020).

Blockchain applications in marketing, marketing management, payments, loyalty programs, digital marketing, review-credential management, and supply chain management were evaluated.

The blockchain market in Türkiye has demonstrated how blockchain can disrupt the marketing mix. Additionally, the benefits and challenges that will arise from the adoption of this technology have been revealed (Antoniadis, Kontsas, and Spinthiropoulos 2019).

The difference between NFTs and cryptocurrencies is that NFTs can trade, sell, or tokenize cryptocurrencies.

And NFTs are digital assets that have value and can be collected, but because they are unique, they cannot be traded. Like cryptocurrencies, NFTs are also traded, trading on unique platforms like OpenSea.

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