7-Eleven, a large convenience store chain, has taken a step into the world of NFT by releasing free Slurpee NFT on Polygon to consumers.
With the “Find Your Slurpee Vibe” collection, 7-Eleven sought to combine the Slurpee experience with NFT technology. Using the scalability and low transaction costs of the Polygon network, 7-Eleven aims to efficiently distribute these digital works to its loyal customers.
Marissa Jarratt, Executive Vice President and Head of Marketing, 7-Eleven, expressed the brand’s excitement about delivering unique experiences, saying: “We are always looking for new and innovative ways to save money. keep memories with our customers. This year, we present our first digital work, ‘Find Your Slurpee Vibe’. Maybe it will inspire new flavors in the future.”
7-Eleven‘s entry into the world of NFT follows a growing trend among major retail corporations, exploring the potential of blockchain technology to enhance customer engagement. Other notable brands that have used the Polygon network for their NFTs include well-known companies such as Adobe, Starbucks, Adidas, Prada, The Walt Disney Company, Meta, Reddit and Draftkings.
Read more: Lacoste turns fashion NFTs into digital cards for interactive Web3 experiences
